One of the ways I discover new content is by following industry leaders on Twitter. When it comes to digital marketing and search engine optimization tactics and strategies, @ahrefs is right up there at the top of my list. Ahrefs has been skimming search engine data for decades. They have a metaphorical boatload of unique and interesting data points to …
How to Create a Page Template in WordPress Without FTP Access
One of WordPress’ most powerful features are page templates. Not to be confused with actual posts and pages — also commonly referred to as content types or post types — WordPress page templates are the literal files that are used to render a particular page, post, or post type. At their core, page templates are unique PHP files that reside …
Mobile-Friendly Websites Boost SEO
Mobile-friendly websites boost SEO. Having a mobile-friendly website helps boost your website’s on-page search engine optimization (SEO). SEO is important for websites that want to attract organic website traffic through search engine results because ranking higher in search results pages, ranking more often in search results pages, and ranking for more searches increases the volume and velocity of people visiting …
What is Responsive Website Design
Responsive website design and development means creating a website that adapts (i.e. responds) to the size of the screen you’re viewing it on without redirecting to a different file or loading separate code. A responsive website design works on small mobile-phone screens, large desktop computer monitor screens, and every screen size in between and beyond. Theoretically, responsive websites are designed …
What is Web Hosting?
Web hosting is where websites live. If your website was a house then web hosting would be the plot of land the house sits on. Just like all the stuff in your home, web hosting is where your website’s files reside. Good web hosting provides fast and reliable service that coincides with the needs of your website and the people …
Swap Secondary Header Element Positions in WordPress Divi Theme Using Custom CSS Flexbox Styling
The WordPress theme Divi comes with a secondary header area allowing you to optionally display a telephone number, email address, social media icons, and a secondary header navigation menu. On larger screen sizes the phone number and email are rendered on the left-hand-side of the screen and the secondary navigation menu is rendered on the right-hand-side of the screen. But, …
What is a Website Domain Name?
A domain name is a website’s name. Domain names are the URL address you type in to visit a website. It’s a unique identifier for a specific place on the Internet. You might not realize it, but you’re probably already very familiar with website domain names. For example, the domain name for this website is floydhartford.com. A website’s domain name …
Make Your Small Business WordPress Website’s 404 Page More Useful for People
The 404 error page — we all know it; Page Not Found. The 404 error means page not found and the 404 page is the web page people land on when they visit an incorrect path on your website. Maybe that page moved to a new URL, got purged and deleted, or simply never existed in the first place. Regardless, …
Optimize WordPress Website Images for SEO using the Autoptimize Plugin
Next-generation website images aren’t coming soon — they’re already here. Whether it’s WebP or AVIF, progressive web browsers are already supporting the new formats. The new formats render your same images, but have smaller file sizes and load faster — which helps optimize your website for search engines because search engines love websites that load fast (the faster the better). …