I'm Floyd Hartford – a website developer from Maine. Check out my portfolio.
I hold a Bachelor of Science degree in technology management (with a concentration in communication and information technology) from the University of Southern Maine. I'm skilled at finding efficiencies, optimizing systems, and improving work flows – amongst other things.
From 2008-2012, I helped a local antique and collectibles auction gallery grow and gain global market share. I implemented and operated technology-based solutions to support both clients and customers, advanced the company from brick-and-mortar to hybrid-digital, and supported day-to-day operations including warehousing, logistics, customer support, product photography, computer networking, web development, digital marketing, and more.
In 2012, I finished out my college education with an internship as a data analyst that turned into a part-time job. I researched, collected, and analyzed financial data using column-based databases (MonetDB) paired with an advanced data-analysis software – Quantrix – and my website development skills for reporting and modeling the data.
Around the same time, I leveraged my professional network and started freelancing for a local design studio – Level8 Design Studio – as a full-stack web developer. This was my first experience coding websites for clients as a job – and not just as part of my job. I worked with a tight-knit team of project managers, designers, and developers to cater to local and regional clients – taking website projects from inception to production. Here, I was able to cut my teeth and test my chops in responsive web development while delivering pixel-perfect websites.
In 2013, I joined Industrium – a full-service PR and digital marketing agency – as an interactive web developer. In this role, I provided full-stack web development support for people, brands, and businesses both small and large. I created and integrated digital assets – websites, landing pages, emails, and advertising – supporting organizations both small and large, local and global, private and publically owned. During this time, Industrium was the agency of record for the second largest trucking and logistics organization in the United States – Con-way Inc.. I was fortunate to have a hand in many high-profile projects and industries including trucking and logistics, banking and finance, restaurants and hospitality, healthcare, for-profits, non-profits, local breweries, and more while collaborating with some of the best professional marketers, project managers, designers, copy writers, and PR folks that I have ever known.
In 2016, I transitioned into a contract role as a front-end developer for a local SaaS company. Here, I worked with an agile team of project managers, designers, and developers to create and continually enhance Drupal projects. As a front-end developer, my role involved skinning, templating, and theming user-facing front-end pages and interfaces to help bring projects across the finish line – from development into production.
In 2018, I took a full-time position with Bytes.co – a WordPress agency focused on website solutions and digital marketing for local businesses. In this role, I worked as a digital marketing and website sales consultant. I prospected and networked with clients, consulted with local business owners about their websites and digital marketing opportunities, earned new business through acquisitions and lead generation, and organized and hosted small business community networking events as a local Google Partner. Stepping outside the comfort of my developer desk, I expanded my soft-skills and tapped into an interpersonal world of relationship building.
In 2019, I started my own digital resale business. Leveraging all of my prior experience, I procured, photographed, marketed, and sold hard-goods online through my own website, social media, and established ecommerce marketplaces including eBay, Poshmark, Mercari, and Etsy. For two years, i rode this wave through the pandemic – selling second-hand items to a second-hand market.
In 2021 as the Covid-19 pandemic surged on, my focus pivoted back to website development, freelancing, and remote opportunities.
My primary area of interest is developing responsive website solutions.
Most often, I work with WordPress and custom code. Over the years, my non-traditional career path has put me in positions to get my hands dirty inside many different content management systems. I have coded and created websites using Drupal, Joomla, Magento, Squarespace, BigCommerce, Shopify, Concrete5, and more. Custom themes, landing pages, microsites, and advertisements are just a few of the projects I've been responsible for. People, brands, and businesses trust me to build cool stuff – and I'm proud of that.
As a freelancer – I offer white label services aimed at website development, support, maintenance, and digital marketing.
As a person – I enjoy helping others.
Technologically speaking, my core stack covers all the basics.
There's a whole lot more if you want details, but these tools are the foundation of my digital problem solving abilities.
Follow me on Twitter @FloydHartford
or explore my Linktree
Google Analytics Individual Qualification Certification
(valid through November 2021)
My portfolio is where I keep samples of my work. Click here to check out my portfolio.